Journal

Stories, ideas &
points of view

Dispatches from the world of Gentech — campaigns, craft, and the culture that shapes what we make.

The New Horizon

Spring 2025 campaign shot on location across the Amalfi Coast, celebrating light, movement, and effortless silhouettes.

A rare look into our Milan studio where every piece begins its journey from sketch to finished garment.

How we source the finest Japanese denim, Italian leather, and Peruvian alpaca for the new collection.

Conversations with the artists, architects, and makers who inspire the way we design.

An obsessive look at stitching, hardware, and the invisible decisions that define quality.

The ten pieces that form the foundation of a considered cold-weather wardrobe.